Jinchan Shokudo: fourfold online visibility

"On Instagram we went from 10,000 followers to 16,000 in 2 months." Alban, co-founder of Jinchan Shokudo restaurant .

A unique venue in Paris, Jinchan Shokudo is a reproduction of a traditional izakaya. The restaurant offers karaage, katsudon and donburi. The challenge: promote this fine niche offering to a wide customer base. Alban and Miyo, the founders, called on Malou. Objective: to climb to the top of Google's search results and gain notoriety on social media. Results: from n°10 to n°1 on the word "kaarage" in Google and from 10,000 followers to 16,000 followers on Instagram in just 2 months.

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From the MalouApp, Alban: 

• Updates restaurant information on all platforms in just 1 click, so you can see the consistency of your restaurant everywhere online;
• Follows the most relevant keyword strategy for the restaurant, defined by MalouApp, to climb to the top of the search results;
• Creates and plans all her Google posts, integrating the right keywords in the caption and name of the photos ;
• Respond to all your customer reviews in just a few clicks, thanks to personalized response automation and pre-saved templates, to build customer loyalty and enhance your e-reputation.

These actions satisfy the algorithms of the directories, which consider Jinchan Shokudo to be a reliable establishment to be promoted to web users.

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With an atypical decor, brought straight from Tokyo, mouth-watering plates and little-known Japanese drinks, Jinchan Shokudo was able to stand out on Instagram. Before Malou, Alban shared content once a week on social media, due to a lack of time and inspiration.

Via MalouApp, Alban: 

• Creates and schedules her photos, videos, Reels to feed the restaurant's Instagram and Facebook pages without having to do it daily ;
• Generate post ideas using artificial intelligence;
• Preview your feed before planning your content to ensure the attractiveness of your page;
• Is inspired by the publications of accounts close to its concept to always be on the lookout for the best content;
• Responds to all interactions received on Instagram and Facebook in an automated and personalized way.

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