We hear more and more about Artificial Intelligence. Whether it’s in image generation, text creation, or formulas, what is it all about? Can it be useful in the restaurant industry? Yes, because at Malou, we have developed an Artificial Intelligence dedicated to serving the restaurant sector!
After identifying the most important marketing tasks to boost their online restaurant, these tasks often turn out to be the most time-consuming and are quickly neglected. These daily missions are, however, crucial for attracting and retaining customers and also for satisfying algorithms. We are talking about: generating content to maintain a consistent and engaging presence on Instagram and Facebook, creating optimized posts, responding to customer reviews to improve customer satisfaction and positioning in search results, as well as analyzing customer feedback.
What if we told you that Artificial Intelligence can respond to your reviews in the best way possible, create effective Instagram and Google posts for you, and even provide detailed analyses of your operational performance without any effort on your part?
We have extensively worked on this brand new dimension of Malou; we have trained the Artificial Intelligence to become exceptionally powerful for your restaurant. Let us explain!
Artificial Intelligence: what is it, and what is the connection with your restaurant?
a. What is Artificial Intelligence?
Artificial Intelligence (AI) aims to develop machines capable of simulating human intelligence. This involves creating computer systems and programs that can learn, reason, make decisions, and solve problems autonomously, mimicking certain human abilities. AI is based on complex algorithms and mathematical models that enable machines to analyze large amounts of data, extract patterns and meaningful information, and use them to perform specific tasks.
b. Artificial Intelligence, a new ally for your restaurant
In the restaurant industry, time and efficiency are crucial factors. From order management to personalized experiences, optimizing operations, improving customer service, and managing online communication: Artificial Intelligence offers solutions capable of transforming the daily lives of restaurateurs in these various aspects.
New opportunities for the success of your restaurant, especially through more effective communication. With the ability to automatically generate text and analyze content and performance based on the given situation, Artificial Intelligence can now alleviate the marketing burden for your restaurant. However, for a relevant and efficient communication strategy, it requires a lot of training.
c. A force for your restaurant, subject to “training.”
The use of AI for marketing purposes has some limitations. While it can write post captions for social media and Google, as well as respond to and analyze customer reviews, it becomes more challenging to convey your voice, message, identity, and specific tone to it, as well as integrate your keywords. To get the best results from Artificial Intelligence, it becomes necessary to “brief” and train it to align with your restaurant’s needs. This requires expertise and can quickly become time-consuming.
At Malou, we have trained Artificial Intelligence just for you and your restaurant. Let us explain!
Use Artificial Intelligence to effortlessly propel your restaurant.
Responding to customer reviews left on all platforms, posting on social media, and updating your Google listing – it’s strategic content that needs to be generated daily to make your restaurant visible online and convert more customers. This content must be well-thought-out to satisfy algorithms and spark the interest of internet users. What if this content could be created automatically, in the best way possible?
a. Spread impactful posts on social media without tapping into your imagination.
Say goodbye to the frustration of the blank page! With Artificial Intelligence, you will regularly publish captivating content on Instagram and Facebook to reach a broader audience and foster engagement. AI writes post captions for you, helping you create impactful content. Just provide the key elements to include in the caption, and AI will suggest a suitable one for you.
The limitations: How can you ensure that the captions provided by AI adapt to your restaurant? To the tone you use to communicate with your followers? With a hashtag strategy that aligns with your restaurant?
Malou Artificial Intelligence addresses these limitations!
🖼️ You will be able to generate social media posts in less than 20 seconds with your usual tone, the topic of your choice, etc.
We have trained Artificial Intelligence to ensure that the content created automatically respects and adapts to your brand, the tone used in your previous posts, and always meets the algorithm’s expectations. As a result, you only need to provide a few key details about the photo/video you want to publish. Malou AI writes the best possible caption for you, impactful and engaging, with the most relevant hashtags. It’s as if you had written it yourself, but without spending any time on it!
b. Share optimized content on Google effortlessly.
Few restaurant owners find the time to post content on their Google listing, even though these posts are crucial for local SEO of their establishment. With Artificial Intelligence, no more excuses! You will be able to regularly publish content without wasting time. Once again, Artificial Intelligence relieves the burden of writing your post captions.
The limitations: The posts published on Google are crucial for local SEO as they represent a strategic writing space to include your keywords. How can Artificial Intelligence integrate your keyword strategy into the writing of your Google posts?
Malou Artificial Intelligence addresses these limitations!
🎤 You will be able to generate SEO-optimized posts for Google in less than 20 seconds, with your keywords, and more.
Directly integrated into the all-in-one Malou solution, our Artificial Intelligence knows your restaurant’s SEO strategy. The Google post captions provided by Malou AI are then optimized to push your Google listing to the top of potential clients’ search results. Simply provide the key elements of the photo, and your keyword-rich caption will be automatically generated.
c. Respond to all your customer reviews on all platforms effortlessly.
Never miss responding to your customer reviews left on Google, TripAdvisor, LaFourchette, UberEats, and more. Artificial Intelligence helps you respond to them! Just provide the review, and the algorithm will share a response tailored to the author’s comments. No more copy-pasting review responses, a practice that Google’s algorithm notices and penalizes in your SEO! With Artificial Intelligence, you don’t have to think about the phrasing; the text generator responds for you.
The limitations: Review responses are another strategic space to incorporate keywords to improve SEO. However, how can we make sure that Artificial Intelligence responds to your customers in your tone, rather than using an algorithmic tone?
Malou Artificial Intelligence addresses these limitations!
💌 You will be able to generate responses to all your reviews in less than 5 seconds with your usual tone, keywords, and more.
Trained to generate automated responses to your reviews based on the emotions and sentiments of the author, Malou Artificial Intelligence enables you to ensure consistent responses that contribute to customer satisfaction. Moreover, these responses are optimized according to your own keyword strategy, helping you climb up the search results. All of this, without lifting a finger! With a 100% response rate on all platforms and in record time, you enhance your restaurant’s reputation among internet users and algorithms.
Analyzing the operational performance of your restaurant to enhance efficiency and customer satisfaction.
Ready to improve your service, adapt your menu to keep only the bestsellers, and adjust certain recipes?
Understanding customer feedback individually and as a whole enables you to draw numerous conclusions to adjust your operations, from service to the menu. However, whether collecting 200 or 2000 reviews per month, gathering and objectively analyzing all the feedback quickly becomes very complicated and tedious. In other words, it is now difficult to comprehend in the volume of reviews what is being said positively to emphasize and what needs to be modified in the negative feedback.
Malou Artificial Intelligence qualitatively and quantitatively analyzes your customers’ reviews!
Malou AI provides intelligent and automated analysis of your reviews, based on different categories. Leveraging Artificial Intelligence, Malou’s semantic analysis generates detailed reports of your customer feedback. As a result, you gain in performance, enabling you to make decisions and adapt your actions in the restaurant based on your customers’ feedback.
We explain everything about the semantic analysis of reviews HERE!
Ready to harness the power of AI for your restaurant?
To better visualize how Malou AI works, get in touch with us! We would be delighted to provide you with a brief demonstration!
